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Israel's Digital Terrestrial TV (DTT) Upcoming Service: Among the Set Top Boxes to be Marketed is an Israeli one 17 June 2009 TheMarker online One of the set top box models to be distributed in Israel for digital terrestrial reception is an Israeli brand. The start up company PeerTV, manufacturer of STBs that enable free digital channels reception in DTT standards, will be marketing the device in Israel -- hence did not choose yet the retailer that will provide them. In differentiation from other brands of set top boxes that are planned for distribution, PeerTV's devices are not a simple DTT receiver but rather a hybrid dual tuner. This means that aside from the open channels reception they can be connected to the internet and to the PC, enabling the viewers to watch on their TV screen downloaded movies from their PC and video content straight from the web, as well as listen to live radio channels from the net. "PeerTV offers a full solution that includes -- Live TV, Video on Demand (VoD) from targeted web sites, online video content and home stored media from the PC, such as downloaded movies -- and all this with simple remote control navigation over the TV screen," says Ronnie Jaegermann, PeerTV's CEO. "Our product is manufactured in China but our software is "patriotic", with millions of source code lines that we developed here in Israel." PeerTV's set top box will also include high definition and digital recording (DVR) capabilities. The device has a storage capacity of 160 Giga. The model that will be distributed in Israel is the MX3. Another feature of PeerTV's set top boxes is an ability to scan websites with video content (such as nana10, mako, TheMarker, ynet, and One) and arrange the video in a simple navigation menu displayed on the TV screen. This feature is also implemented on hundreds of foreign websites with video content, such as CNN and FOX, and currently displays 4000 internet radio sites. The device requires internet connectivity at the bit rate of 800 kbps for watching standard (SD) quality, and with PeerTV's embedded technology a bit rate of 1.4 mbps is sufficient for streaming high definition (HD) quality. PeerTV was established 2 years ago and has sold since 50,000 units. Its biggest customer is a Russian company that initiated a TV service in Germany for the Russian community in the country. The company supplies PeerTV's set top boxes to its customers, offering Russian speaking audience tens of Russian channels delivered over the top to the STBs, as an alternative to the local cable and satellite subscriptions that have no relevance to the Russian community. A monthly fee for this multi-channel service is around 25 Euro. "Our competitive advantage is that we offer entrepreneurs an opportunity to initiate a multi-channel TV service at a low investment of less than 100,000 dollars. The Russian provider in Germany employs numbered individuals and has already sold tens of thousands of subscriptions to his service", added Jaegermann. Source: TheMarker online (in Hebrew): http://www.themarker.com/tmc/article.jhtml?ElementId=skira20090617_1093488 Israel's Digital Terrestrial TV (DTT) Upcoming Service: Among the Set Top Boxes to be Marketed is an Israeli one 17 June 2009 TheMarker online One of the set top box models to be distributed in Israel for digital terrestrial reception is an Israeli brand. The start up company PeerTV, manufacturer of STBs that enable free digital channels reception in DTT standards, will be marketing the device in Israel -- hence did not choose yet the retailer that will provide them. In differentiation from other brands of set top boxes that are planned for distribution, PeerTV's devices are not a simple DTT receiver but rather a hybrid dual tuner. This means that aside from the open channels reception they can be connected to the internet and to the PC, enabling the viewers to watch on their TV screen downloaded movies from their PC and video content straight from the web, as well as listen to live radio channels from the net. "PeerTV offers a full solution that includes -- Live TV, Video on Demand (VoD) from targeted web sites, online video content and home stored media from the PC, such as downloaded movies -- and all this with simple remote control navigation over the TV screen," says Ronnie Jaegermann, PeerTV's CEO. "Our product is manufactured in China but our software is "patriotic", with millions of source code lines that we developed here in Israel." PeerTV's set top box will also include high definition and digital recording (DVR) capabilities. The device has a storage capacity of 160 Giga. The model that will be distributed in Israel is the MX3. Another feature of PeerTV's set top boxes is an ability to scan websites with video content (such as nana10, mako, TheMarker, ynet, and One) and arrange the video in a simple navigation menu displayed on the TV screen. This feature is also implemented on hundreds of foreign websites with video content, such as CNN and FOX, and currently displays 4000 internet radio sites. The device requires internet connectivity at the bit rate of 800 kbps for watching standard (SD) quality, and with PeerTV's embedded technology a bit rate of 1.4 mbps is sufficient for streaming high definition (HD) quality. PeerTV was established 2 years ago and has sold since 50,000 units. Its biggest customer is a Russian company that initiated a TV service in Germany for the Russian community in the country. The company supplies PeerTV's set top boxes to its customers, offering Russian speaking audience tens of Russian channels delivered over the top to the STBs, as an alternative to the local cable and satellite subscriptions that have no relevance to the Russian community. A monthly fee for this multi-channel service is around 25 Euro. "Our competitive advantage is that we offer entrepreneurs an opportunity to initiate a multi-channel TV service at a low investment of less than 100,000 dollars. The Russian provider in Germany employs numbered individuals and has already sold tens of thousands of subscriptions to his service", added Jaegermann. Source: TheMarker online (in Hebrew): http://www.themarker.com/tmc/article.jhtml?ElementId=skira20090617_1093488            |
